Farmwall

Farmwall are an innovative social enterprise utilising agrifood and education technology to scale the impact of growing food in the city.

My Role: UX Design+ Visual Design

Initial Task: UX/UI Design for the community education platform Ecosystem. Task flows, journey mapping and troubleshooting.

Secondary tasks: To create a new logo that shows a connection to the Farmwall logo and a new brand for their online education platform.

Tools used: Illustrator, Photoshop, Miro, Canva

  • Combining business and user goals

  • User journey and problem solving

  • UX Workshops

  • Workshopping our MVP

    Description goes here

Designing and Scaling our MVP

Farmwall’s USP’s were:

  • that they were educating others to make a difference

  • that they sold innovative microgreen kits that allow you to grow your own food

  • Followed the world IDG goals for sustainable development.

    Their MVP:

  • Was their educational program called Ecosystem by Farmwall

 

UX Workshop with stakeholders to understand the user journey and to find opportunities